Citizens Bank

 

WHAT’S YOUR SAVINGS STYLE?
I worked with the Citizens digital team to develop this fun and interactive quiz that prompted audiences to take a moment out of their day to think about their spending habits. Once finished, users get assigned one of four sharable savings personas based on their results. Are you a Spendy McSpenderson?

See the quiz live and find out for yourself what kind of savings styles you got.

 

SITE CONTENT

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Your results?
We developed four savings personas to capture the quiz results in a clever, thought-provoking (and shareable) mode.

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SOCIAL